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One of the biggest lessons I have learned over the last year is to embrace the things I know I am not good at. Everyone has the areas in their life where they struggle, the areas that you may be able to do, but they SUCK THE LIFE OUT OF YOU. One area I have...
For service providers there are seemingly small interactions that can make or break an experience. Recently I had two separate experiences from the consumer side, hiring services from another company. One went really well and the other was very stressful. Distilling the difference it came down to the positive experience constantly communicating these three things:...
Benj found his new favorite sport: We’ve all seen the ice bucket challenge but Ansley has a few who should have just donated the money and stopped there: Jason polled all of our mom’s on what they think we do: Lars, “mind. blown.” :
For a company and for an individual, what makes a brand come to life? And what components play a role in making that happen? Is it the website, T-shirts, marketing swag at a conference? For your personal brand, is it how good (or bad) of an Instragramer you are?  No, your “brand” is the sum total...
At eyespeak we are all about brand in the truest sense: serving companies as they seek to clarify and amplify their uniqueness to the market. Some of our work has been good, some has been great, but the results of the work are not linearly tied to how well we do. There is a disconnect....
Design inspiration from Benj and Apple: Sarah is heading to Ohio next weekend if you want to join her: Looks like Ansley may not be needing that airstrip at her parent’s house anymore:
“Saying yes to one thing means saying an inherent no to another.” ~unknown When it comes to your brand, you have to figure out what you are about…and that requires figuring out what you are NOT about. Growing up in south Georgia, I learned to fish at a young age. My dad would take me...
CEO: I want to build this awesome system. CTO: That will cost $100,000 CEO: That is crazy! Can’t we do it for less? CTO: Yes, actually we could build about 80% of all that for about $20,000. CEO: No, no, I really think the consumers want that funky widget idea. We need to build the...
Benj’s goal with his favorite this week is to make you at least 8.57% less productive today: Jen uncovered this little gem of Lars and Benj as kids. Not really, but we think it pretty sums up what their childhood was like. (they are brothers for those of you who never made the Miller connection):...
We get this question a lot, typically when we are shooting head shots for the websites we design. Before we can even begin to answer this question, we must address the why. WHY are you getting your photo taken? For most of our clients, the goal it to make their website more personable by showing photos of...
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