I’m not a hater of golf. I think it takes a crazy amount of skill, focus and practice. I love that Tiger brought in a new generation of fans and players. The golf industry is driven by business men taking a few hours out of their schedule often to play 18 holes. There are several reasons why this happens:
- Fresh air: room to think away from the hustle
- Play: it is at least some form of exercise
- Network: connecting with business associates
This third area is where I think twitter will continue to take some market share from the golf industry. No longer do we need to spend four hours together every time we catch up. We can now virtually stay connected with our network while not together.
This isn’t anti-social… it is the new social norm.