Client: Crown & Caliber
Project: Brand Strategy. Digital Design. Web Development. Video.
Description: Part business and part movement. With every watch Crown & Caliber buys, a capital contribution is made to a fund that provides essential medical treatment for 12 children in need in South America and Africa. We created the brand strategy and positioning, designed and developed the website and marketing collateral, including a how-to infographic and 3 videos that tell the story including: The Movement, The Process & The Retailer Trade-in Program.